AUSTRALIA Zoo has today announced its foray into the realm of digital art with the launch of an NFT (non-fungible token) project to celebrate the 20th anniversary of its Wildlife Warriors.
Created on Algorand – the world’s first carbon-negative blockchain with 0.01 gas and transaction fees (transaction fees get converted into carbon offsets) – the limited NFT series is centred on raising awareness and funds to protect Australia’s wildlife and wild places.
In partnership with Meadow Labs, an Australian-based technology startup focused on creating meaningful digital collecting experiences by activating ubiquitous brands within the NFT arena, the rare NFT project will comprise of a series of drops, each focusing on a different Australia Zoo Wildlife Warriors animal.
The NFTs will be randomly generated, non deterministic, utility-driven and 100 per cent unique to the buyer (no duplicates).
Available globally, the NFTs can be purchased with fiat on-ramping via MoonPay.
This will allow customers to buy cryptocurrencies directly from the bespoke webstore, simplifying the process and allowing NFTs to be accessible to everyone.
Co-founder and CEO of Meadow Labs, Martin Kelly, said: “We’re really excited to partner with Australia Zoo in their first foray into web3 and their mission of fighting for the planet’s wildlife and wild places, one NFT at a time.”
Australia Zoo’s Robert Irwin said: “At Australia Zoo we’re always open to new ways that can help continue our Wildlife Warriors mission.”
“Any innovation that can help our conservation efforts, particularly one that shares our vision of protecting the planet, is something we’re excited to support.
“This green chain and new technology allows us a new avenue to continue to fight for the protection of our wildlife and wild places.”