Up to 40 per cent off 2025 electric bikes, exclusive to Sunshine Coast local
By Kirra Livingstone
AURA-based business VelectriX eBikes has been established for ten years and is currently running a major demo bike sale with discounts of up to 40 per cent.
The business has over 75 independent retailers nationwide and has sold more than 40,000 electric bikes.
Owners Daniel and Isobele Whiting recently wrapped up the company’s largest photo and video shoot to promote their new range of eBikes.
The eBikes used in the campaign are now being sold at heavily discounted rates, with prices starting from $999.
Products for sale include brand-new 2025 models, along with models in a variety of colours (limited stock), all in excellent condition with minimal signs of use.
Each sale comes with a full two-year warranty, with all bikes fully legal and compliant.
The sale is exclusive to Sunshine Coast locals, with pick-up available only from VelectriX HQ in the Sunshine Coast.
VelectriX eBikes launched in 2014 on the Sunshine Coast, originally beginning as a retail business.
“We actually set up a small retail shop in Mooloolaba, then we moved to Kawana,” Daniel said.
“We were doing okay with sales, but because the concept was so new, we couldn’t actually supply or get our own stock.
“So we ended up designing our own product, we took a gamble, bought a container, built one lot of bikes, and they sold in three weeks.”
The business operates with a streamlined approach, employing five dedicated staff members.
Before venturing into electric bikes, the Whitings had considerable business experience.
“Before this, we had a financial planning practice on the Sunshine Coast which we sold in 2012,” Daniel said.
“We fancied a bit of a change, the kids were young, and we wanted a business we could build up again. It suited us at the time.”
VelectriX eBikes offers a wide range of electric bikes, with the cruiser being its most popular model on the Sunshine Coast.
“The cruiser suits the coast, it’s really good value, it’s got all the bits you need on it,” Daniel said.
“It’s pretty cool too—it’s got the brown wall tyres, the nice laid-back seat as well.”
Daniel shared that the inspiration to sell and produce electric bikes came from a family holiday.
“We actually went on a holiday to the Gold Coast, the kids were really young, and we found this shop with these pretty cool electric cruisers for hire,” he said.
“We spent like three days on them and that was it, we got the bug.
“They were so new so there wasn’t really anything going on, but we just thought they were so much fun.”
He added that electric bikes tend to be used more frequently than traditional bicycles and encouraged people to try the electric alternative.
“I think the statistics show that they use electric bikes about 50 to 60 per cent more than normal bicycles,” Daniel said.
“Some people may want to go to the shops on a hot summer day and then don’t want to go on a normal bike.
“Or if you live on a slight incline and you just can’t be bothered doing that.”
You can find the VelectriX eBikes team at Unit 10/18 Hancock Way, Baringa, from 9 am to 4 pm Monday to Friday, or call them on 1300 530 031.
kirra@gcnews.com.au
