Flower power grows with Herb meets Fleur

Micro organic flower farm and sustainable florist based in Maleny

By Sonia Isaacs

Producers Name:
Jessica Wood and Lyndy Reynolds
Business Name:
Herb meets Fleur
Location:
Maleny, Jinibara Country
Number of years in operation: 1 year
How would you best describe your business?
Herb meets Fleur is a micro organic flower farm and sustainable florist based in Maleny on Jinibara Country.
We specialise in seasonal, garden style arrangements and use sustainable floristry practices.
How did it all begin?
Our friendship began when we met through our mutual hobby, pottery. While attending our local craft group we discovered we had similar interests outside ceramics.
We are both tree changers who moved to rural acreage and embraced our large gardens with great enthusiasm.
It became apparent we should start a flower farm when all our conversations at pottery revolved around what was flowering in our gardens rather than the pots!
Fortunately Lyndy has a flat acre block (a rarity in Maleny!). In May last year we began preparing the soil and sowing seeds for our first growing season.
We have learnt an immense amount in 12 months. We’ve kept our growing patch small to begin with and made loads of mistakes, this has been imperative to our growth.
In the next 12 months we will double our growing space and continue to expand our production, always learning as we go.
We are completely enchanted by flowers so the challenges are all worth it for the joy they bring us and our customers.
What are your backgrounds/interests?
Jess is a nurse and mother of two and Lyndy is a retired business woman and soon to be grandmother.
We are both lovers of creativity, our hands are rarely idle. In addition to pottery we both knit and sew. We have a mutual adoration for vintage and antiques wares. Our homes are filled with treasures from vintage markets and tip shops. Our creative interests keep proliferating (although now they are decidedly more flower focused). For example, Lyndy has begun botanical dying silk ribbon with our damaged or excess blooms. What do you offer people?
Our services include; seasonal gift bouquets and arrangements for all occasions. Seasonal buckets of flowers for customers to DIY their own arrangements, this works well for baby showers and small events right through to couples who would like to create their own table arrangements for their wedding. We provide flower design and arrangements for small weddings and elopements. On these occasions we source additional blooms from other local growers in the region who share our values.
Our service is available locally across the Sunshine Coast hinterland.
Moving forward we aim to hold workshops for those who are interested in creating seasonal arrangements, growing their own cut flowers and developing sustainable floristry techniques.
What is your favourite flower and why?
Anything beautifully scented! We regard scent as an essential element in our bouquets. A favourite this year has been chocolate cosmos… yes it truely does smell of chocolate! We also love to add herbs to our bouquets for extra fragrance (hence our name). Everyone can relate to the power of scent in memory recollection. Flowers often mark an occasion and so by accompanying our bouquets with scent we hope to create a memorable experience for our customers.
Why are flower bunches awesome?
We describe our business as, seed to vase. Which means we sow, grow and arrange with all our own flowers. We hand pick our own blooms, often to order, so we can guarantee freshness for our customers. Sustainability is at the core of Herb meets Fleur.
Where can people purchase your product?
We provide small bunches to the Maleny Maple St Co-Op every few days, this varies according to season and weather.
For larger gift bouquet and arrangement orders, DIY buckets and event enquires we are contactable via our email herbmeetsfleur@outlook.com or via our Instagram @herbmeetsfleur.